Sparked · MVP · Test Pilots

Where your idea comes to life.

Sparked captures every idea the moment it hits — the emotion, the inspiration, the situation that produced it — then helps you build it into finished work without losing what made it meaningful. The MVP is open to a small group of test pilots right now. Apply below.

Most apps store the words. Sparked stores the moment.

The founder wrote his first book — 148,000 words — from fragments captured on a phone over a couple of years. Text notes. Voice memos. Gmail drafts. Ideas hit at the worst times: driving, showering, 3am.

The painful part wasn't the writing. It was reconstructing what the idea meant. The voice transcripts came back as word salad. The text notes made no sense without the context that produced them. Hundreds of hours lost trying to remember why a fragment felt important.

Sparked is the tool he built to stop losing his own work. Then it became clear every other creator needed it too.

"AI should never remove creativity from those experiencing life." — Shawn Cosner, Founder

TCCC: Temporally-Coupled Context Capture.

When you save a Spark, Sparked captures the idea AND the state that produced it: the emotion you were in, the activity you were doing, the source that triggered it, the time of day. That context becomes a retrieval cue — the same way smelling a place can return you to a memory in full.

Months later when you come back to that fragment, you don't see a dead transcript. You see what made it matter. Your brain reconstructs the creative state. The work continues from where the spark actually started.

This is neuroscience-grounded design, not a productivity feature: capture and evaluation use different brain networks. Sparked separates them on purpose so they stop interfering with each other.

Bring your fragments. Get back structured ideas you can actually build with.

The MVP is the Kindling Collector — the moment you stop losing your work. Bring your existing scattered material:

  • Voice memos that came back as transcript word salad
  • Text notes that made sense at the time and don't now
  • Half-finished drafts in Google Docs, Notion, Apple Notes, anywhere
  • Photos of whiteboards, napkins, the back of receipts

Sparked turns each one into a structured Spark — with type (Book, Song, App, Recipe, 25 others), emotion, context, and a place in your evolving project tree. From there, the Forge helps you assemble Sparks into Masters and finish the work.

Mobile and web, dark theme, magic-link access — no new account required.

Built for people who have more ideas than they can keep.

This is for you if:

  • You're a writer with notebooks and notes apps full of fragments you can't reconstruct
  • You're a musician whose best lyrics came from a moment you can't get back
  • You're a founder with 30 ideas a day and no system that survives them
  • Your creative work lives across five apps and three devices and you've stopped trying to organize it

This is NOT for you if:

  • You want ChatGPT to write things for you. MIMIC evaluates your work — it doesn't replace it.
  • You're looking for a Notion replacement. Sparked is upstream of Notion — capture and assembly, not project management.
  • Your current system isn't losing ideas. If you're fine, we don't need to be in your stack.

A magic link. A direct line. Real influence on what ships next.

  • 30-day magic link into the live MVP — phone, tablet, laptop. Add it to your home screen on first open and it runs like an app.
  • Direct line to the founder. Reply to your approval email and it lands in the inbox of the person who built this. Not a support queue.
  • First read on every release note. Most of what's in the next build came from notes a test pilot sent in the last one. We read every word.
  • No payment, no card on file. The free tier of the post-launch product is the floor; test pilots get unlimited access for the duration of the cohort.

In return: if something breaks, tell us. If something works, tell us why. That's the deal.

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